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Wednesday, January 15, 2025

Bed Bath & Beyond Followed a Winning Playbook—and Lost

Mark Tritton arrived at Bed Bath & Beyond Inc. in 2019 with a plan to revive the home-goods retailer and ward off competition from Amazon.com Inc., Target Corp. and other large chains: sell what nobody else has. Switching to private-label brands has worked for many retailers. At Bed Bath & …

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