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Saturday, November 23, 2024

Top Trade Alert – Aug 31 2022 – LEVI

OK, let’s see who’s hot and who’s not:

My premise here is that LEVI was hit by high cotton prices in Q1, peaking on March 31st. Q2 was considerably lower but they’ve also bounced back halfway to the top – so good but not great.

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Cotton is 20% of the cost of the jeans so the variable of $80 cotton to $130 cotton in Q2 is 50/80 (62%) x 20% is a whopping 12% cost increase. Cotton did have a similar spike in 2011 – all the way to $200 and the company survived so I think the fears are overblown. Also, would people consider a 12% increase passed along outrageous? Not really.

Currently we’re at $17.21, which is $6.9Bn and they made $554M last year and project $624M this year and $648M next year (20%!) on 5% rising sales. So far, they’ve made $196M and $50M – so we can assume they don’t have any hedges in place. Operating costs are $1.4Bn and 12% of that is $168M but we can assume they aren’t including all operating costs in their 20% number for cotton.

Nonetheless – the numbers all track so, given an average cost of under $100 so far in Q3, we can apply the same 20/80 is 25% x 20% is 5% of $1.4Bn is $70M so I’d guess they’ll do $120M in Q3 but probably better as they’ve had time to pass along some of the higher costs and also to choose to make more of their less cotton-intensive items while I’m sure negotiating better discounts from their suppliers.

If we say Q4 will still disappoint at $140M we have that + $120M + $196M + 50M = $506M, which is a 20% miss of estimates for the year but 25% more than the then-record $395M they made in 2019, when the stock was around $20.

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