Disney Gets a Big Win In Battle With DeSantis
The Mouse House seems to have beaten the right-wing governor at his own game.
By DANIEL KLINE, TheStreet.com
Florida Governor Ron DeSantis made Walt Disney his proxy for every company that embraces diversity and pushes what he calls “woke” values. That’s a political marketing decision that seems pretty flawed because the presidential candidate could have made Starbucks, Target, or lots of other companies his target rather than going after the company that drives billions of dollars in tourism to his state.