Stop Shrinkflation! 14 Products Affected + Tips to Save Money
By Hannah Kowalczyk-Harper, Wealth Up
Most households are keenly aware of how inflation hits them in the grocery store. During periods of high inflation, the cost of many consumer goods heads higher—and $50 suddenly buys a little (or a lot) less than it did months, weeks, even a few days ago.
But sometimes, consumers suffer from a more insidious pinch on their wallets: shrinkflation.
Ilene here: This article discusses the phenomenon of shrinkflation, where companies reduce product sizes while maintaining or increasing prices.
Ironically, the article itself is a victim of “content shrinkflation” — an excessive number of ads scattered throughout the piece interrupting the flow in every possible way. The article looks a lot larger than it is, similar to a bag of chips that’s essentially 80% air.
So, here are the 14 examples of products affected by shrinkflation:
- Toilet paper (e.g., Charmin)
- Chips (Frito-Lay)
- Cake mix (Betty Crocker)
- Baby wipes (Huggies)
- Pet food (Whiskas)
- Coca-Cola products (Gold Peak tea)
- Gatorade
- Coffee (Folgers)
- Oreos
- Candy (Toblerone, Galaxy)
- Shampoo (Suave)
- Cereal (Kellogg’s Special K, Corn Pops)